About MORES

Market Opinion Research Solutions - Your trusted partner in market research

Why MORES in the MR Industry

MORES is the acronym for Market Opinion Research Solutions - a full-fledged Consulting agency in Market Research (MR) – tracking and analysis of market dynamics, market behaviour, and market opinion & feedbacks.

Headquartered in Lagos (the commercial capital of Nigeria), the coming of MORES into the market research industry space in Nigeria in 2013 was motivated by clients' feedback from a survey of the industry which indicates there are gaps that need to be filled especially on quality fieldwork, timeliness and appropriate budget that fit clients.

Insights from the survey are the drivers of our positioning, operations strategy, structural design and attitude to work.

Market Research

Market Opinion Research Solutions

Your trusted partner in market research across Africa. We provide comprehensive insights to drive your business decisions.

Quality Fieldwork & Analysis

Delivering high-quality market research with timely insights and appropriate budgets that fit our clients' needs.

African Market Expertise

Specialized knowledge in West, East, and Central African markets with international ethical standards.

Data-Driven Insights

Transform your business with actionable insights from comprehensive market research and consumer analysis.

Partnership That Works Better

Building lasting partnerships with our clients through reliable, affordable, and timely research solutions.

Innovation in Research

Modern, innovative approaches to market research with cutting-edge methodologies and technologies.

MORES is Budget Friendly

Team Collaboration

We are well experienced, affordable, timely and VERY reliable in providing data quality across the African market simultaneously; giving you the Africa flavour and perception with international ethical standard.

Our clients see our relationship or working together as "Partnership that Works Better"

Our strategy thrust include among others - employing a pool of vibrant field researchers, deep water training of our entire workforce, expanding our regional, national and international network of operating offices as we working across several African countries especially in West, East and Central African markets.

Uniqueness of MORES

Jobs Done

We take uncommon interest in issues that is often of strategic importance to clients which some would ordinarily avoid.

Clients Rating

We are rated as modern, innovative and agency receptive to change.

Impacts on Brands

We have enabled several new brands entering African market become households' brands.

Reference Received

We are on top of our clients mind; lavishly referring us to potential research buyers when the opportunities beckon.

Ready to Partner with MORES?

Let's discuss how we can provide the market insights your business needs to thrive.

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